Why Titleist?

As a teaching professional I am not sought out by equipment companies offering me six figure endorsement deals. However, I do have the opportunity to receive equipment for my personal use as well as balls, gloves, shirts and hats and a nice big staff bag that makes me look like a tour player. If I play well in local Club Professional tournaments or if I win awards such as Teacher of the Year I am eligible for small monetary bonuses. These perks are about the same with each company so at the end of the day I am choosing to play a brand that I think is the best for my game and is also the best for the clients that I am working with on a daily basis. I am a Titleist Staff Member so I often ask myself the question "Why Titleist?".

Recently, I was surfing the web and came across some equipment counts provided by Darrell Survey. Darrell Survey is on the first tee at every PGA, LPGA, Champions Tour, Nationwide Tour and European Tour event. They count the type of equipment that each player is carrying that week and provide the results to the manufacturers and the general public. There are also counts done at every USGA event and at most major Club Professional events such as the National Club Professional Championship. I was amazed at how many players are trusting their game to Titleist. More importantly Titleist is leading the counts in events such as the US Amateur where no one is payed to play a certain brand, they are playing it because they believe it is the best.

After reading all of the results I believe that I once again I answered the question "Why Titleist?" and the answer is because the best players are trusting their livelihood on Titleist equipment and so will I. Below is a sampling of some of the results of equipment counts from 2007.

Titleist Golf Balls 158 Worldwide Wins
Nearest Competitor 25 Worldwide Wins

2007 US Amateur
Drivers 45%(1st)
Fairway Metals 46%(1st)
Irons 48%(1st)

2007 US Junior
Drivers 53%(1st)
Fairway Metals 47%(1st)
Irons 45%(1st)

2007 NCAA Champ.
Drivers 46%(1st)
Fairway Metals 47%(1st)
Irons 49%(1st)

2007 PGA Professional Championship
Drivers 49%(1st)
Fairway Metals 41%(1st)
Irons 48%(1st)

2007 YTD PGA Tour
Drivers 24%(2nd)
Fairways 16% (3rd)
Irons 22%(1st)
Wedges 43%(1st)
Putters 35%(1st)

So next time you are considering new equipment I strongly advise you to find a PGA Professional who can properly fit you for equipment and consider what the best players in the world are playing, it may just work for you to.